Begin the place you might be with what you’ve gotten. You’ve got heard it tons of of instances. However what does that imply? You’ve got printed the e-book and you bought it on up Amazon. Congratulations!
Now what? Now the enjoyable and frenzy begins.
You push individuals to purchase it. You share the hyperlink from Amazon. You do “free obtain” days with the eBook. You run Fb advertisements. You weblog about it. You ship out eblasts. You get inventive and do a e-book trailer and some weblog excursions. You write a press launch. You pitch your self to the media. You e-book your self on podcasts or run a teleseminar or begin podcast throughout the topic of the e-book.
Hoping individuals purchase the e-book, discuss in regards to the e-book after which have extra individuals BUY the e-book. Whew!
E book gross sales are hovering – for a minimum of three months. Then you recognize what occurs after about 90 days?
You are worn out and bored with pushing your e-book. You cease pushing it and your gross sales tank. All that tough work and also you are actually at a stand nonetheless.
That is why being an writer shouldn’t be sufficient. You must grow to be an authorpreneur. You should have a method to show your e-book right into a enterprise.
You’re the knowledgeable and the authority on regardless of the subject of your e-book. You shouldn’t restrict your self to only being a gross sales individual for a e-book. You’re the CEO of your info product enterprise.
An authorpreneur creates programs, workbooks, audio books, residence research programs, lecture collection – and even “branded” merchandise like T-shirts, journals, backpacks or cellphone instances. That is what we name “product line extension.”
Suppose like an entrepreneur – not like an writer. Certain, you may go converse and promote books at the back of the room. However you are not leveraging all the enterprise mannequin of what’s potential with a e-book.
- You’ll be able to maintain a yearly convention or conference across the topic of your e-book.
- You possibly can create an entire gross sales funnel and launch video/audio classes for various ranges of studying. Take into consideration launching a collection for individuals who are starting, then intermediate and eventually superior.
- You possibly can coach people and seek the advice of with companies.
- You possibly can promote your e-book in bulk to organizations.
- You possibly can grow to be a paid spokesperson, columnist or a daily contributor to media group because the knowledgeable.
- You possibly can get sponsors and supply them with content material for his or her blogs.
The alternatives are limitless. There are tons of of merchandise or streams of earnings you may pull out of your e-book, however you have to suppose like an authorpreneur. It is actually about leveraging your assets, experience and enterprise savvy to get to the following degree.